Variable data printing (VDP) for Tampa direct mail campaigns, personalized client communications, real estate marketing, and event invitations. Recipient name, address, custom offer, and even imagery personalized on every printed piece using your CRM or list export. Higher response rates than generic mailings, full-color CMYK throughout, with mailing services available for end-to-end campaign delivery.
- CRM/list-driven personalization — name, address, offer, even image varies per record
- Higher response rates — VDP typically outperforms generic direct mail by 2-5x
- Full-color throughout — CMYK quality consistent across personalized runs
- Mailing services available — addressing, sorting, postage handled in-house
Specifications
| Common formats | Postcards, letters, brochures, envelopes — any format VDP-capable |
| Personalization | Name, address, custom text fields, custom images |
| Stock | Format-dependent — 14pt postcard to 24lb letter paper |
| Print | Full-color digital CMYK with personalized data overlay |
| List requirements | Excel or CSV import with mapped data fields |
| Production | Most orders ship 7-10 business days from art and list approval |
Serving Tampa, Westshore, Downtown, Lutz, Carrollwood, and the greater Tampa Bay area from our 107 N Jefferson Street location. Need a special size or page count? Talk to our team.
Allegra is independently owned and operated.
Need a consultation, not just a transaction? Running a personalized direct mail or VDP campaign for a Tampa business? Visit our variable data printing service page at allegramarketingprint.com to learn more about how Allegra Tampa Downtown supports businesses across Tampa Bay.